Grow Your Traffic And Email List Using Viral Quizzes

Quizzes are all over the place.

How typically do you see them popping up in your Fb feed? It appears to be a day by day occasion on mine.

And once you see them, it’s exhausting to disregard the problem, isn’t it?

You understand the type:

“I got Spelling Champ! Can you correctly spell the top 20 misspelled words?”

I guess you say:

“No sweat. I can beat that!”

Quizzes are extremely viral and interesting by nature. Take a look at the large quiz web sites like Buzzfeed, and also you’ll see that they get tons of visitors and shares.

And that’s cool.

However did you know that you could additionally use quizzes to study more about your viewers, whereas rising your e mail listing on the similar time?

It’s true. And one WordPress plugin that lets you do exactly that is Thrive Quiz Builder.

In this evaluate, you’ll uncover how Thrive Quiz Builder works and what buyer insights it gathers.

Let’s begin.

Examine Out Thrive Quiz Builder

What’s Thrive Quiz Builder?

Thrive Quiz Builder is a WordPress plugin that allows you to create quizzes in your website.

It has two main objectives:

  1. That will help you create quizzes to interact and seize the attention of your guests (while not having to know how one can code or work photoshop).
  2. That will help you improve your e mail record, social shares, and offer you customer insights.

It’s not designed to embed your quizzes on Facebook or different social media channels. However you’ll be able to share them on these channels and direct followers to your web site. Actually, it’s much safer to construct your viewers on your website slightly than renting area on social networks.

Using Thrive Quiz Builder

There are loads of options in Thrive Quiz Builder; some simple and some superior.

It’s straightforward to get constructing your quiz right away by following a couple of obligatory steps. After you’ve built your quiz, you can begin creating variations and reviewing results with the advanced options.

We’ll take a look at the superior features later. But first, let’s start by building a simple quiz.

Making a easy quiz

On this part, I’m going to point out you find out how to create a easy quiz.

Create a brand new quiz

Step one is so as to add a brand new quiz:

You possibly can either build a quiz from scratch or use one of many two ‘ready-made’ templates.

The primary distinction between them is that the ‘ready-made’ templates include a predefined quiz structure. While the ‘build-from-scratch’ templates can help you customize the construction nevertheless you’d like.

  • Build from scratch – Quiz with no predefined settings.
  • List constructing template – Quiz optimized for building an e-mail listing; e.g. splash page > quiz > opt-in gate.
  • Social shares template – Quiz optimized for social sharing; e.g. splash web page > quiz > badge share.

To keep issues simple, I’ve chosen to construct a quiz from scratch:

And labeled it WP Superstars Demo:

Now the Quiz Builder Dashboard displays your quiz framework:

The subsequent stage is to complete four obligatory steps.

Step 1 – Choose a quiz sort

You’ll be able to select from three forms of quiz:

  • Number – Use this quiz sort if you wish to show the final result of the quiz as a quantity; e.g. “You got 10 right!”
  • Proportion – Use this quiz sort if you want to present the ultimate result of the quiz as a proportion; e.g. “You scored 80%!”
  • Class – On this quiz, you set up some potential end result classes. An example of this might be a character sort quiz; e.g. A “Which Harry Potter Character Are You?” quiz would inform you “You’re Dobby The House Elf.”

Step 2 – Select a quiz type

The Quiz Fashion ensures you’ve a constant look throughout all the parts of the quiz. Which means the splash web page, the questions, the opt-in gate and the results page can all have the same design.

There are at present 4 quiz types:

You’ll be able to change the quiz type at any time throughout or after the creation of your quiz.

Step three – Outline questions and solutions

Next, you enter the questions and solutions on your quiz:

You start with a blank canvas and click Add Query to get started:

You’ll be able to choose from two Query Varieties:

  • A number of Selection with Text Buttons
  • A number of Selection with Photographs

You need to use quite a lot of these query varieties all through your quiz.

Get Thrive Quiz Builder

For every of your solutions, you assign a points rating. In this easy example, I’ve assigned one level for the right reply and 0 points for the flawed answers:

Should you don’t have a simple right/incorrect query, you can also make scoring extra accurate by including a weighting score to the solutions.

For Example: Think about you have got a “How social are you?” quiz and one of many questions is: How typically do you exit each week? You may give weights for every answer. “Every night” would have a 10 level weight, “3-5 nights” would have a 5 level weight and “less than 1 night” would have a 1 point weight. This enables the “more social” individual to get extra factors.

Pro Tip: Range the variety of solutions to each query to keep away from the quiz taker falling right into a clicking pattern.

After you’ve added your quiz questions your display appears like this:

You’ll be able to drag-and-drop the questions on the display if you wish to change the order. In case you have been making a more advanced quiz, then there could be various routes to comply with relying on the result.

If you’re joyful together with your format, then save and exit to the dashboard.

Step 4 – Create a outcomes page

The ultimate step is to create your outcomes web page:

You start by choosing your outcomes page template:

You possibly can design the web page as you would like using the visible editor; e.g. add a picture or button, change the font measurement:

Once you’ve completed modifying your design, save your modifications and head back to the dashboard.

Non-compulsory gadgets

These are the four obligatory steps required to build your quiz. You possibly can change their settings at any time.

But there are additionally three more non-compulsory gadgets that you may need to add:

  • Social Share Badge – Creates a customizable image that leads to more shares.
  • Splash Web page – Creates a landing web page where visitors begin your quiz.
  • Choose-in Gate – Request quiz takers to submit their e-mail handle before getting their outcomes.

Show your quiz

Lastly, you’ll need to show the completed quiz on your web site. All it’s a must to do is add the shortcode to your publish or web page:

Using the usual WordPress Twenty Sixteen theme, the Query Web page seems like this:

And the Outcomes Web page appears like this:

Making a simple quiz and getting it in your website is just the start. Let’s see what else Thrive Quiz Builder has to offer.

Getting advanced

Thrive Quiz Builder has more advanced options that will help you gather extra insights and generate extra leads.

A/B testing

The Thrive Quiz Builder plugin enables you to run A/B checks between variations that you could arrange in your Splash Page, Choose-in Gate or in your Results Web page. The web page with one of the best conversion price wins the A/B check.

  • Splash Page – Discover one of the best format to get extra individuals to start out the quiz.
  • Choose-in Gate – Find the perfect opt-in type to construct your e-mail listing quicker.
  • Outcome Web page – Find the perfect content material and format to get probably the most conversions or shares.

The Quiz Builder interface makes it straightforward to create one or more check variations and launch an A/B check shortly. There’s all the time a Management version of your page:

From there you’ll be able to create a variation using the clone perform:

Plus, you possibly can even put the check on autopilot and let the plugin routinely get rid of underperforming variations until solely the very best changing design remains.

Dynamic results

The dynamic content material function in Thrive Quiz Builder permits you to change the content of the results page depending on the outcome that the visitor obtained.

The dynamic content must be highly focused and related to the individual customer’s pursuits; for instance:

  • A customized suggestion about what to learn next in your website
  • A product suggestion
  • An affiliate supply

Think about you’ve got a quiz about golfing. You can have two potential outcomes pages.

  1. In the event that they’re a newbie golfer, their results page will present them three newbie degree weblog posts to read.
  2. In the event that they’re a more advanced golfer, their results web page will present an opt-in type for a better degree guide on golf swings.

The dynamic content enables you to phase your visitors, in order that they see the content that is relevant to them. And it permits you to phase your mailing listing so you’ll be able to ship them focused messages in the future.

Powerful analytics

Creating and operating easy or complicated quizzes is nice. However how have you learnt what is and isn’t working?

Thrive Quiz Builder has a reporting suite constructed into the dashboard. You possibly can monitor outcomes over totally different time intervals; e.g. day by day, weekly, month-to-month.

Right here’s what you possibly can monitor:

  • Quiz Completion Report – See how many individuals are starting and ending the quiz:
  • Quiz Stream Report – See the place visitors are dropping off, which conversion objectives are profitable, and the most typical path taken:
  • Questions Report – See how each query is being answered:
  • Customers Report – Get a breakdown of each consumer that’s taken your quiz:
    • Time and date that the quiz was taken
    • The IP tackle of the quiz participant
    • The rating that the visitor achieved
    • The social share badge that was generated (if applicable)

Notice: The reporting suite excludes all knowledge from directors and super directors to ensure the integrity of the info. Knowledge from logged in customers like editors, authors, contributors and subscribers, is included.

Get Thrive Quiz Builder


There are three pricing options for Thrive Quiz Builder:

  • $67 – Single Website License
  • $97 – 5 License Pack
  • $147 – 15 License Pack

Each choice consists of limitless free updates and one full yr of help.

Alternatively, you would be a part of the Thrive Membership Scheme and get access to all the Thrive themes and plugins, including the Quiz Builder, with unlimited help.

Thrive Quiz Builder pro’s and con’s


  • Straightforward Quiz Builder with foolproof 4-Step Setup Wizard
  • Consists of 3 Quiz Templates, 3 Quiz Varieties, 2 Question Varieties
  • Query Weighting for more correct scoring
  • Choose-In Gate to gather e-mail addresses if required
  • Social Sharing Badge Editor with pre-sized templates
  • A/B Testing to optimize conversions
  • Dynamic Results to phase content
  • Powerful Analytics to watch quiz performance
  • Cellular Pleasant to display quizzes on all units
  • Quiz Dashboard to maintain an summary on all of your quizzes



WordPress quiz constructing plugins have been around for a while. But none have reached the requirements discovered in the Thrive Quiz Builder.

Thrive has developed a extra advanced plugin to be able to create more beautiful quizzes and achieve extra customer insights.

Plus, Thrive supplies wonderful help and coaching that will help you understand methods to construct the absolute best quizzes and use them to boost what you are promoting.

In the event you’re trying to create quizzes in your website, develop your mailing listing or simply phase your clients, then you need to get Thrive Quiz Builder. It transforms the straightforward quiz into a customer perception & lead era machine.

All round, it’s a winner!

Get Thrive Quiz Builder